all of the good bits, just for you
In the vein of popular fashion sites such as Lookbook, UNIQLOOKS showcases global street fashion, and features UNIQLO clothing worn in different combinations. Outfits can be posted to the users’ Facebook page and looks can be Liked and commented on through the social network.
Storify, is a tool that enables professional and citizen journalists to tell cohesive stories by dragging and dropping articles, tweets, Flickr photos and online videos onto a single, embeddable page
The features of this social/mobile app are an amazing proof of concept for this brand. Its not the tired branded content, “lets show how relevant we are!” type of play. This program connects the consumer with the brand in a very direct way by allowing family members and close friends to connect with each other.
peter hill ~ pixelicious 