Narian unveils suite of NFC apps for retailers • NFC World

The applications go far beyond simple couponing and loyalty, driving consumer interaction at the most critical contact point — in the store,” the company explains. “Overall, the suite offers more than 100 unique features and capabilities, all meant to bring about the store of the future — today.

Very nice. An NFC tool box for retailers to energize in-store marketing and customer service.

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